What you are paying for
A fashion photographer's fee is only one line of a shoot budget. The rest is time, people and post-production. Knowing the lines lets you compare quotes that look unrelated.
| Line | Usually included in the studio fee? | Notes |
|---|---|---|
| Photographer and lighting | Yes | Studio or location, as agreed |
| Retouching and editing | Yes, for the agreed frame count | Heavier retouching or extra frames can add cost |
| Model | Often not | Bring your own or have the studio recruit; the fee is separate |
| Hair and makeup | Often not | Quoted by the artist, per look or per day |
| Stylist and props | Depends on package | Needed for editorial and campaign work |
| Location or venue hire | No | Heritage venues and outdoor sets are quoted separately |
| Video and behind-the-scenes | Only in larger packages | Motion is a separate craft from stills |
What actually changes your quote
- —Length of shoot — half-day, full-day or multi-day is the biggest factor.
- —Number of looks — each outfit change needs styling, lighting checks and time.
- —Number of models — more talent means more casting, more hair and makeup, and more shooting time.
- —Studio or location — outdoor and venue shoots add scouting, transport and weather risk.
- —Final frame count and retouching level — a lookbook for a retail page needs a different level of finish to a paid-social hero image.
- —Usage — catalogue images for your own store are standard; broad advertising use is scoped separately.
- —Motion — adding campaign video or behind-the-scenes reels increases crew and edit time.
Basil Studios fashion photography packages
We publish starting prices so you can plan before you message anyone. Your final quote is confirmed the same day on WhatsApp and reflects your collection, number of looks and city.
| Package | Price | Works out to | Best for |
|---|---|---|---|
| Essential | From PKR 45,000 | half-day · model & hair-makeup additional | Designers and stylists needing a tight lookbook for a single collection drop. |
| Signature | From PKR 110,000 | full-day · 8 looks · 35 edited frames | Brands launching a season — lookbook for retail + 2–3 hero frames for paid social. |
| Heirloom | From PKR 285,000 | multi-day · up to 3 models · stills + motion | Established labels building a full campaign with creative direction, video, and BTS assets. |
Models, hair and makeup
You can bring your own model or we recruit and cast models on demand — male, female or kids, matched to your brand. Model fees are additional to the package and are quoted transparently before the shoot day, so the total is clear before you commit.
Lookbook or on-model catalogue shots?
If you need clean garment-by-garment images for an online store, our clothing photography packages are built for that and start from PKR 35,000. Fashion photography is the better fit when you want a styled lookbook, campaign imagery or content for paid social.
How to get more from one shoot day
- —Send the full look list and reference images before the day so lighting set-ups can be planned in batches.
- —Steam and press every garment, and bring matching shoes and accessories.
- —Group looks by colour or silhouette so changes between set-ups are quick.
- —Agree the hero frames you need for ads separately from lookbook frames.
- —Confirm models, makeup artist and date at least a week ahead — winter collection season is busy.
Frequently asked questions
How much does a fashion photoshoot cost in Pakistan?
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It depends on length, looks and models. Basil Studios starts from PKR 45,000 for a half-day studio session, PKR 110,000 for a full-day lookbook and PKR 285,000 for a multi-day campaign.
Are models included in the price?
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No. You can bring your own model, or we recruit one on demand. Model fees are additional and quoted up front.
How many outfits can we shoot in a day?
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Up to 3 outfit changes in the Essential half-day and up to 8 in the Signature full day, with one model.
How fast do we get the images?
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Essential is delivered in 5 days, Signature in 7 days and Heirloom in 10 days with a revision round.
Can you shoot on location instead of in a studio?
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Yes. Signature includes a studio and indoor location combination, and Heirloom includes outdoor location and heritage venue scouting. Travel across Pakistan is quoted up front.